Apr 30, 2022
In General Discussions
They face the challenge of reinventing Country Email List themselves and renewing their business model. How do you get good ideas to develop a new business model or to strengthen existing business models? Make smart use of proven elements Most successful new business models are not at all as new as we initially think. Research conducted by St. Gallen Country Email List University has shown that 90% of all successful business model innovations of the past 50 years are a new combination of existing elements. What is innovative is that you understand, Country Email List translate, recombine and apply the 'patterns' from successful business models within your own sector. Why reinvent the wheel yourself? Be inspired Country Email List by the patterns from another business model and take advantage of them. Use the Country Email List insights to design better, more resilient business models for your company. 5 patterns that inspire you Country Email List To clarify what patterns are in a business model and to inspire you, below are 5 examples. In each example I describe what the pattern is and what the possible advantages and Country Email List disadvantages are. Inspiring examples are also given of companies that have integrated the pattern into their business model. 1. Bundle individual elements Make buying more easy for the customer by packing related products together. Advantages: Way to entice customers to Country Email List purchase more offers. Ability to personalize offerings for specific target groups. Making more buying easier because the buyer has to make fewer considerations. Well-composed bundles ensure Country Email List that more value is created for the customer. Challenges: Strong focus on purchasing a bundle can come across as too commercial. When using a price discount, a piece of margin is given away. Sample Bundle: Philips Hue Starter Pack with Google Home bundle Anyone considering Country Email List purchasing a Google Home will probably also find it interesting to control the lamps via the Google Assistant. All these parts separately are quite expensive. The Google Home Mini.